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Unlike other industries, Creatives are encouraged to sell their services for dirt cheap. This is bad business as it leads to a quick race to the bottom for many Creatives and often drives the competition of prices rather than creativity. Devaluing creative skills is not good for the Creative Community or clients.
You want to use graphics, but don’t go overboard. Remember to consider the loading time of your website. Use smaller images, jpg, and optimize them whenever possible. As well as that, remember to use the “alt” tags on the images so that if the graphics doesn’t show up for some reason
There’s nothing worse than building a business website that no one visits and uses. Learn how you can use 10 awesome strategies to boost your website with ease and get your online business poppin’.
When I began my journey in web development and design I was not sure what made a great website. I did know that I wanted a simple way to setup a reliable place that people could go to find information without stressing where I may have “hidden” content. I also knew I wanted to avoid being forced to work on my website for more than two months. But this was no easy task. I didn’t know where to begin. Who could help me make website design easy?
These excuses are understandable but are no reason not to launch a business if you are actually ready. I had to get out of my own head and launch my dreams becuase it was no use waiting for someone else to launch it for me.
You obviously want people to spread the word about your brand but in order to do that you need to give them something to talk about. Updating your website frequently gives people something to talk about.
Yes, it’s handy that WordPress and most other blogging platforms have a way to save your articles as drafts so you can continue to work on it over the course of a few days. It’s even better that they usually auto-save for you – at least it is in my case.
The entire point of copywriting is to boost sales. Even if you write copy with the objective of getting more newsletter sign-ups, the entire point is still to boost sales. But, how do you know if what you’re doing is working? You’re writing, and hiring, and writing some more – but do you even know if all the work you’re doing is paying off?
Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most powerful tool in your arsenal.
Go for those type of inspirational ideas that drive you to keep going. Once you lock into what you passion(s) is then you’re set to devote yout time and money into your brand’s success.
It’s important that you use a variety of different types of content on your blog and/or website to drive engagement. Don’t just use words – take advantage of videos, podcasts, audio, graphics, and more to give your audience plenty of ways to consume your content.
A strong brand adds remarkable value to your product and services. Customers expect a certain quality based just on the brand name. If they recognize your brand and have a wonderful association with it, they’re likely to choose it over other similar products, even if it costs a more.
Monetizing your website should be part of your business goals as a Solopreneur. This way you can ensure that you’ve set up your website so it’s working for you 24/7. Learn 10 quick tips on how to get this done today.
Companies have been using video longer than YouTube has been around, in the form of TV advertisements. It’s important to consider using video as part of your content marketing mix. Learn how you too can use videos in your business to market your brand.
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