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The Art of Storytelling

Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most powerful tool in your arsenal.

TMI: How Much Transparency Is Too Much?

When it comes to your social media sharing, it’s important to pay close attention to not only what you say, but who you’re saying it to. Filters were created for a dang reason – use them folks. Don't be afraid.

How and When to End Your Business Relationship

Breaking up is hard to do but sometimes it has to be done. I've had a few of my own moments where I was torn doing what I know needed to be done and needing help getting through to some real “toughies”. Either way, it was worth going through the process.

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Get Your Readers To Grow Your List

We’ve talked a lot so far in this challenge about generating momentum. I didn’t say it in so many words, but anytime I mentioned that this is something you need to do regularly and that it would be more effective the more often you did it, what we were really

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Create Targeted Content, Rank It, and Grow Your List

Today I have a great little 3 step strategy for you that will help you grow your list on an ongoing basis. What I love about this particular strategy is that it works exponentially, so the more you work on it, the better it works for you. This isn’t hard, it isn’t rocket science, but

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Dazzle Them with Headlines

The best way to get good at writing strong headline copy is to look at what other people are doing that’s working well and trying to emulate. Keep an eye out for headlines that grab your attention and then see if you can make them work for your niche and your market.

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Social Love Fest: Grow Your List With Pinterest

Today we’re diving into another way of leveraging Social Media to grow our list. The reasoning behind this is simple. You can easily find your ideal target audience on social media, get in front of them and then get them on your list.

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Funnels “Feed” Your List

Your main list is something you’re always working on and something you always want to continue to grow. Today we’ll take a look at a fun new way to grow your main list, while also creating a targeted smaller list.

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Tale of Two Lists: Paid vs. Free

The emails you send to your free list will be different from those you sent to your paid list. Be aware of the difference and you’ll be able to serve both groups in the best way possible.

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