Providing
Anti-Struggle Site Solutions™️ for Your Business & Brand
For Solopreneurs & small business owners, aligning your site to your business & implementing the right tech can be overwhelming. Making them all work together can be a nightmare & no one’s got time for that.
Removing the frustration for you is my passion. Aligning your site to your purpose & business is my gift.
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As Seen & Heard On






Charlene Brown

2+ Decades in the Making
The Brand Misfit™ has been 2+ decades in the making as I love to learn the rules & break them with a purpose to support business development.
Branding goes beyond basic logos & websites. It’s about the full package we present to the world & the experience we create for our clients.
I launched The Anti-Struggle Life™ to guide Solopreneurs & small business owners in aligning your site to your business without the tech stress.
This allows you to show up focused & aligned so you can crush those business goals and gain credibility & visibility online.



Our Passion Behind Aligning Your Site To Your Business
When Only Strategy Will Do!
Guiding Solopreneurs and small business women transitioning into consulting, coaching, & speaking lives (like you) by aligning your site to your business for increased conversions. Supporting you getting beyond the tech so you can focus on building business & brand visibility, credibility; all on your own terms.
Our Vision
Guiding solopreneurs & small business women to realize that their sites begin before the design. Transitioning into consulting, coaching, & speaking lives by aligning your site to your business is what The Anti-Struggle Life™ is all about. Through Anti-Struggle Strategies™, you can increase profitability rather than continue to stumble through frustration; stunting authority and sustainability.
Our Mission
Removing the frustration behind site development & design so more solopreneurs & small business owners can achieve their business & life goals. Making strategy the focal point so design & tech will make sense to your bottomline is key. Focused on allowing you to focus on what you love to do in your businesses while skipping the Tech Frustrations.
Our Purpose & Start
Where it all began

Not so long ago...
Almost a decade ago I desired to support my fellow Black Women Solopreneurs to stop struggling with tech so they built their online visibility and be seen as experts in their industries.
Then we leveled up...
Now we go beyond web development & design. We support you during your transition into your desired lives by aligning your site to their business using purpose-driven strategies.

When you seriously invest in your brand, it shows in everything you do. When you play games with your brand, it shows through too.

- Charlene Brown, The Brand Misfit™ • Website Architect & Strategist • WordPress Specialist
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