Today I want to share something with you that I would consider a bit more of an advanced list building technique. The good news is, it’s actually fairly easy to implement, but it is a little extra work.
I promise that it’s well worth the effort.
Create A Series
The idea is to have a series of blog articles on a related theme, all ending in a CTA (call to action) that invites readers to join your list. To entice them to subscribe, you offer them a short report as a lead magnet.
Use Shortcuts
That sounds like a lot of writing, doesn’t it? How about a little shortcut – use a PLR Bundle that includes articles or blog articles and a short report. Let me share an example to illustrate.
Let’s say you’re in the diet and weight loss niche. You could grab this Self-Help Ebook/Journal Monthly Membership which includes 20 articles/blog articles and a short report about using intermittent fasting to lose weight.
You take the short report, add your branding and website information, and edit it as you see fit and convert it to a pdf. Next, you set up the list part in your autoresponder service.
Implementing Your Autoresponder
Depending on what makes more sense for your brand and your niche, you can either set up a new list, while simultaneously subscribing these readers to your main list; or you can just set up a new opt-in form, and include a tagging system to make sure these new subscribers get your lead magnet delivered directly to them in a ‘Welcome' email.
Pulling It All Together
Next, you start publishing the PLR articles (editing as you see fit) and crafting a CTA at the end that invites readers to subscribe to your list and get the short report as a thank you.
Not only is this great way to grow your list in general, but you also have a very targeted list of subscribers who you know are interested in Intermittent Fasting. This then allows you to interact with this subset of your list on the topic, send them more content and of course, product offers as well.
The Rundown
You can then rinse and repeat this technique with another PLR bundle. This works for any niche. Just keep an eye out for appropriate PLR article bundles to put it into action.