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Estimated Reading Time: 3 mins Unlike other industries, Creatives are encouraged to sell their services for dirt cheap. This is bad business as it leads to a quick race to the bottom for many Creatives and often drives the competition of prices rather than creativity. Devaluing creative skills is not good for the Creative Community or clients.
Estimated Reading Time: 6 mins There’s nothing worse than building a business website that no one visits and uses. Learn how you can use 10 awesome strategies to boost your website with ease and get your online business poppin’.
Estimated Reading Time: 4 mins These excuses are understandable but are no reason not to launch a business if you are actually ready. I had to get out of my own head and launch my dreams becuase it was no use waiting for someone else to launch it for me.
Estimated Reading Time: 3 mins Sites using SSL will need to register for a digital certificate. This digital certificate allows a website to transfer private data on the internet by using a public key infrastructure, commonly referred to as simply PKI. This digital certificate is also known as a public key certificate.
Estimated Reading Time: 2 mins Whether your market consists of mostly men or women, the one thing that remains common is that your ability to get your audience to purchase from you rests on whether or not you’ve managed to establish a them.
Estimated Reading Time: 4 mins The entire point of copywriting is to boost sales. Even if you write copy with the objective of getting more newsletter sign-ups, the entire point is still to boost sales. But, how do you know if what you’re doing is working? You’re writing, and hiring, and writing some more – but do you even know if all the work you’re doing is paying off?
Estimated Reading Time: 4 mins Creating a consistent brand for an online business is a highly effective way to (1) get more customers and clients, (2) increase awareness of your organization, and (3) generally propel yourself to new heights. Having a strong brand will create many more opportunities for you and will mean
Estimated Reading Time: 2 mins Whether you want to touch a nerve, reach a new audience, or boost your sales, storytelling is the most powerful tool in your arsenal.
Estimated Reading Time: 3 mins You obviously want people to spread the word about your brand but in order to do that you need to give them something to talk about. Updating your website frequently gives people something to talk about.
Estimated Reading Time: 4 mins Go for those type of inspirational ideas that drive you to keep going. Once you lock into what you passion(s) is then you’re set to devote yout time and money into your brand’s success.
Estimated Reading Time: 3 mins It’s important that you use a variety of different types of content on your blog and/or website to drive engagement. Don’t just use words – take advantage of videos, podcasts, audio, graphics, and more to give your audience plenty of ways to consume your content.
Estimated Reading Time: 3 mins Companies have been using video longer than YouTube has been around, in the form of TV advertisements. It’s important to consider using video as part of your content marketing mix. Learn how you too can use videos in your business to market your brand.
Estimated Reading Time: 4 mins A strong brand adds remarkable value to your product and services. Customers expect a certain quality based just on the brand name. If they recognize your brand and have a wonderful association with it, they’re likely to choose it over other similar products, even if it costs a more.
